Hi, I'm Gabe

Designer · Leader · Generalist · Customer-Focused · Data-Informed

I’m a Senior Product Designer with a 10-year track record shipping quality products used by millions of people. I work cross-functionally on both product strategy & execution. I’m passionate about crafting the words and experiences that make a product, delivering value to customers, and using evidence to inform designs and drive growth.

Featured Work

Moving Business Metrics Through Design

Principal Product Designer @ Poached (2016 - 2020)

My job is to deliver software that meets the hiring and job hunting needs of the food & drink industry. I designed and optimized flows to improve the experience for both users while increasing conversion rates by as much as 59%.

Solving for the Customer with Cross-Channel Experiences

Principal Product Designer @ Poached (2016 - 2020)

I redesigned the interview scheduling process to meet the needs of both restaurants and workers and increased scheduling by 1,300%. Don’t miss the design walk-through at the end of this deeper dive.

Helping Consumers Save Money

Freelance Product Designer (2019)

I designed a prototype to explore a product concept for a credit union and worked with a researcher to uncover key findings around people’s feelings about savings goals and interest rates.

Automating Social Media for Business

Senior Product Designer @ dlvr.it (2013-2016)

I partnered with the founder & CEO to reimagine the successful SaaS and worked with engineering to ship a new product that handles 5,000,000 daily posts for nearly 2 million publishers.

Onboarding Users & Visualizing Big Data

UX Manager @ Janrain (2009-2013)

I managed the design practice and hired a UX team during a high-growth phase. I worked with Google Et al on defining best practices in social login, and created products for enterprise customers to manage profile data for millions of users.

How 28,000 Developers Feel About the Web

Freelance Designer (2019)

I designed the report layout, icon set, and data visualizations for a Mozilla sponsored survey of more than 28,000 developers and designers from 169 countries to help understand their pain points, wants, and needs.

theCrag.com

Freelance Designer (2018)

I designed and protoyped an iOS app for theCrag.com. I started by documenting how rock climbers want to interact with an app on their phone at the cliff. Using that framework I created a people-centered design that would help climbers optimize their time out climbing.