Hi, I'm Gabe
I’m a design leader with a 15-year track record building human-centered products at scale. I currently lead Product Design at EverTrue. I help mission-driven organizations build and scale product, design, UX, and research practices. I help teams make evidence-based decisions, measure outcomes, and deliver value to customers. I’m passionate about using software and design to make the world a better place, particularly on initiatives in sustainability and climate.
Top Skills: Leadership, Product & UX Strategy, User Research, Systems Design, Information Architecture, Usability, Coaching & Mentoring, Writing, Remote Collaboration, Design Operations
Key Attributes: Intentional, Curious, Growth-Minded, Data-Informed, Inclusive, Bias for Action
Featured Work
Increasing Conversions With Better Experiences
Principal Product Designer @ Poached (2016 - 2020)Improved conversion rates as much as 59% by redesigning workflows and optimizing with A/B testing for both B2B and B2C users.
Changing Behavior with Cross-Channel Design
Principal Product Designer @ Poached (2016 - 2020)Increased scheduled interviews 1,300% by designing cross-channel communication experiences between B2B and B2C users.
Cataloging The World’s Climbing Information
Freelance Designer @ theCrag.com (2018)Designed an iOS app, built a prototype, and updated the visual design and information structure of the website to improve usability and aesthetics.
Automating Social Media for Business
Senior Product Designer @ dlvr.it (2013-2016)Designed a major new product version helping nearly 2 million publishers save time and money making 5,000,000 daily posts.
More Work
Better Hiring with an Operational Dashboard
Principal Product Designer @ Poached (2016 - 2020)Made customers more effective with the operational aspects of the hiring process, while increasing revenue from promoted jobs.
Learning Financial Behaviors Through Prototyping
Freelance Product Designer (2019)Designed a prototype and conducted research to understand how people feel about (and interact with) goal-based savings accounts and interest rates.
Helping Enterprise Customers Manage User Data
UX Manager @ Janrain (2009-2013)Designed dashboards, tools, and analytics for enterprises to manage product integrations and profile data for millions of users.